Disclaimer: This post contains affiliate links, which means I may earn some money if you click on one. Read the full dislcaimer.
Did you know that you can make landing pages easily and quickly on WordPress? You don’t need fancy Leadpages or some expensive plugin to make your own sales page. With just two free plugins you can make simple and effective landing pages for your freebies, courses, and products!
Blank Slate will add a blank page template to your website so you don’t have to rely on your theme to have a landing page or blank page template. I haven’t tested it with many different themes but it should work with just about any website.
However, if your theme does have a blank page / landing page template then you shouldn’t need to use Blank Slate.
If you need more features and control over your landing page, Beaver Builder has a premium version that adds a lot more. But for just a simple landing page I think the free version works just fine! I’ve had a few bugs with the plugin but overall it’s been a breeze to use.
You don’t even have to use Beaver Builder if you have a page builder plugin you prefer. I’ve heard amazing things about Elementor and even got to try it on a client’s website and it was great! In fact I’d use it over BB now.
Page Builder by SiteOrigin is another free choice that is highly rated and has a lot of options. For a paid version I have a lot of clients who use Visual Composer to build their websites.
Watch the tutorial video above if you want a step by step guide on how to install the plugins and create your first landing page. If you have any questions feel free to leave a comment and I’ll see if I can help.
Updated on 3/30/2019 to add: I now use Elementor Pro to build all my landing pages and even my entire website! After trying it and other page builders, it is 100% the plugin I would recommend. I recorded a quick video showing how I use some of the features.
Want a “done for you” solution?
If you’re not very designer savvy or just want something ready to go than I would highly recommend the landing page templates from Bluchic.
It includes 7 popular templates for things like a webinar, opt-in lead magnet, and sales page that will save you tons of time and increase your conversions.
You’ll also get video tutorials, a guide, and support included if you happen to get stuck.
And the best part? They work with any theme! Not just the Bluchic themes (although they are lovely as well).
I’d love to see the landing pages you create so let me know in the comments 😀
When I'm not stuffing my face with sushi or being forced into dog pets I help bloggers and business owners tackle the tech and make WordPress less confusing.
What is the purpose of a landing page, instead of just a page on your site? I know they are used for sales stuff, but why is it a separate, different thing?
Hey Melissa! I talk about it at the beginning of the video but a landing page has one single purpose, to convert the visitor into a subscriber or customer. There aren’t any extra distractions like a navigation or footer so that the visitor can only do one thing, click the CTA you have on the page 🙂 Hope that makes sense!
I’m having issues with posting it on facebook, though. Neither the image I set for the featured image, nor the uploaded one for the facebook share on Yoast are getting pulled. Do you know if when you use the Blank Page template, those just don’t work anymore?
Hey Melissa! Setting the Yoast information and FB share image worked for me. If you already posted it on FB once then you probably need to run the url through the FB debugger a couple of times so it picks up the new information. https://developers.facebook.com/tools/debug/
I’ve been browsing for a WP template (just switched from Blogger!) and wanted to find something with landing page capabilities, but this is the PERFECT solution for me! Thank you!
Hi, Shaylee! Thank you so much for sharing this awesome tutorial. I have just come from your Pinterest feed. Can’t wait to read this pitch. Keep going. Hope to get more informative hacks, tutorial about WordPress in future.
Thanks Shaylee
I tried Mailchimp, but they had issues. Im with Benchmark, but their landing pages are very limited on the free addition. Your video was just what I needed. Awesome content.
I will tweek it a bit more
Thanks
13 thoughts on “How to Create Landing Pages for FREE on WordPress”
This was so useful and clear. Thank you so much for this. I really appreciate the help to do this for free.
I’m so glad it helped you, Ruth! Happy it was clear and easy to understand 🙂
What is the purpose of a landing page, instead of just a page on your site? I know they are used for sales stuff, but why is it a separate, different thing?
Hey Melissa! I talk about it at the beginning of the video but a landing page has one single purpose, to convert the visitor into a subscriber or customer. There aren’t any extra distractions like a navigation or footer so that the visitor can only do one thing, click the CTA you have on the page 🙂 Hope that makes sense!
Thanks so much for this tutorial! I got one made using your tips for my first ebook!
http://sweetbeegarden.com/landing-introduction-to-home-canning/
I’m having issues with posting it on facebook, though. Neither the image I set for the featured image, nor the uploaded one for the facebook share on Yoast are getting pulled. Do you know if when you use the Blank Page template, those just don’t work anymore?
Hey Melissa! Setting the Yoast information and FB share image worked for me. If you already posted it on FB once then you probably need to run the url through the FB debugger a couple of times so it picks up the new information. https://developers.facebook.com/tools/debug/
I’ve been browsing for a WP template (just switched from Blogger!) and wanted to find something with landing page capabilities, but this is the PERFECT solution for me! Thank you!
http://www.insearchofsheila.com
So glad it helped you!
Thanks for the great info. Heard about Page Builder by SiteOrigin, but never tried it.
I’m glad the plugin is working well for you. The plugin could always handle another 5 star review. 😉
Hi, Shaylee! Thank you so much for sharing this awesome tutorial. I have just come from your Pinterest feed. Can’t wait to read this pitch. Keep going. Hope to get more informative hacks, tutorial about WordPress in future.
You’re welcome! I’m so glad it helped you. Keep an eye out for new content 🙂
Thanks Shaylee
I tried Mailchimp, but they had issues. Im with Benchmark, but their landing pages are very limited on the free addition. Your video was just what I needed. Awesome content.
I will tweek it a bit more
Thanks